it's in our DNA

‘Magnolia’, ‘vanilla’, ‘blah’ – all words used to describe blandness and conformity. We are all symptoms of our environment and it's little wonder that some design is tired, predictable and pallid. Artisan is different. The unique environment at Artisan is what makes our work inspired, interesting and impactful – boosting sales, increasing buzz and launching new brands.

The Artisan way has been crafted over 15 successful years. Our DNA ensures our work, and working with us, is never dull and always creates a reaction.

lilly the jack russell

We ask the right questions - In order to provide the right answers.

• disciplines:
• photography
• literature
• sales support
• direct mail
• packaging
• advertising
• brand identity
• new media

• areas we specialise in:
• white goods
• the outdoor market
• fashion
• homewares

photography

Imagery is at the heart of everything we do and its importance is reflected in our state-of-the-art in-house photographic studio. Our photographers work closely with the design team and a quick-turnaround and competitive price-tag is guaranteed.

literature

The best literature encourages the reader to turn the pages and really want to find out more. After many years of creating award winning brochures and presenters we know all the elements that are required to deliver enticing, engaging and effective work.

sales support

Few things are as important and challenging as sales material. The work may need to work just as well with a cold lead as a warm one. It needs to be surprising and informative. Artisan ensures its clients remain one-step in front of the competition.

direct mail

It's still one of the most effective sales tools. Yet too much direct mail goes straight into the bin. We create attention grabbing pieces that deliver a message and call-to-action. Our clients like the creativity and care and they love the return-on-investment.

packaging

A great product demands great packaging and a truly 3D perspective. Our designers will create surface graphics or design a pack from scratch. We are always conscious of the brand, the target audience and creating ‘stand-out’ in a cluttered environment.

advertising

Brand and product advertising continues to play an important role in the marketing mix. We work tirelessly to determine the qualities of a brand and the benefits of a product. That's why our advertising campaigns are enduring and award-winning.

brand identity

We are often asked to develop new brand identities. It's one of the most exciting jobs for any design firm. A brand ‘look and feel’ needs to reflect the personality and values of the company while capturing the spirit of the market and the needs of the user.

new media

Creating the right solution for our clients often means looking to new media to see how it can be utilised to make their consumers journey an exiting and innovative one. From creatively designed websites to mobile phone apps, we can integrate them seamlessly into the overall design solution.

the brief

Build on last years launch of the Biominetic tennis racket range
by creating a distinctive set of images that took the range to
a new level in advertising and innovative in-store POS.

photoshop retouching

launch
material

advertising

sales support

sales support

“Artisan have provided an excitingmarketing campaign for 2011/2012Tennis that will support our retailersand deliver impressive in-storepresence. More than just creative, these guys deliver business solutions that get results”

Ben Fell - Head of Marketing and Communications, Sports Direct - Brands Division

the brief

Hotpoint's strategy for 2010 was to build
their 'cooking credentials' through press advertising and Good Food Channel sponsorship. Artisan interpreted the visual style of the press campaign and developed
a fresh creative with eye catching POS and
an exciting microsite.

trade teaser

trade launch pack

sales support

exhibition stand

brochure

“Artisan took full control of the project and delivered a complete solution, from trade teaser through to comprehensive POS packs and full content microsite. We've worked with Artisan for 10 years and they continue to help us develop and maintain Hotpoint as the No1 UK White Goods Brand.”

Julie Watling - Marketing manager, Hotpoint

the brief

Spring/Summer Range launch and support material. To create a complete marketing campaign for the brasher brand that gives the brand stand out in magazines and in-store.

POS

photography

photography

literature

advertising

“Once again artisan have delivered an exciting campaign that keeps brasher front of mind with both retailers and consumers. We have worked with artisan for some years and the team always deliver comprehensive fresh campaigns. This one was no different and helps us reach new heights in terms of sell in and sell out.”

Zoe Brooks – Marketing Manager, Brasher

the brief

Artisan was briefed by Mira Showers to produce a marketing campaign to launch a revolutionary new showerhead into the UK market. The 360 is a premium product that offers a revolutionary turning head spray system. Artisan was asked to look at engaging ways to communicate the benefits of the product both above and below the line.

packaging

direct mail

literature

sales support

“Working with Artisan on this project opened many doors. We have successfully launched the 360 range in B&Q and the resulting sales have exceeded our expectations. We now have the confidence to roll the project out during the coming year.”

Emma Foster – Channel Marketing Manager, Mira

the brief

Re-fresh the brand! Make our mail-order catalogue work harder. Weird Fish asked Artisan to bring the personality of the brand to life whilst maintaining the credibility of the brand with the established and loyal core consumer.

photography

photography

literature

sales support

sales support

“Working with Artisan is such fun. They took total control of the mail order catalogue from the concept design and studio flat shots right the way through to the management of the lifestyle shoot and the mailing. The first catalogue Artisan produced for us gave us a sales lift of 36% and we are now looking at rolling out our spring/summer 2011 marketing campaign with confidence.”

Dan Marsland – Marketing Manager, Weird Fish

direct mail

Artisan were asked to create a direct mail piece that teased the trade about it’s new premium range that it would be launching soon. The teaser gave a feel for what LUCE would be all about, mixing innovation with simple style.

brand identity

Artisan were asked to look at the logo forthe Speyworks brand of game fishing tackle,the brief was to take the existing name andcapture the essence of the brand while stillhaving a recognisable link to the original. The logo needed to work in various forms and sizes when applied to items of tackle and packaging, both with and without the brand name.

3D

AS Dunlop are the official ball for the 2011 Clay Court Tour they needed a physical presence on court. Artisan created a giant tower of balls with a handy in-built storage unit.

POS

After creating an impactful advertisment to promote the Clay Court Tour a POS unit housing a tube of Dunlop balls was also created

literature

Hotpoint wanted to refresh their brochure, so along with a re-design we suggested a smaller size. More compact and more enviromentally friendly it gives Hotpoint a distinctive difference in a competetive marketplace.

exhibition stand

Hotpoint wanted a fresh look for the integration of the Cannon and Hotpoint cooking brands. As part of that launch Artisan created graphics for an exhibition stand at Good Food Show Live.

call us on
01780 484 450
and ask us what we can do for you

• the long barn
• southview
• tinwell road
• stamford
• lincolnshire
• PE9 2JL

get in touch