Anglian Water Halloween cyber security campaign

Posted: 31st October 2017

Halloween is synonymous with all things ghosts and ghouls so it’s the perfect time of the year to help our client Anglian Water communicate the importance of being Cyber Aware. After all there’s monsters lurking in every corner of the internet!

With digital design you can play around with RGB levels to create the exact colour you want. However, with print things aren’t so simple and you need to keep an eye on the on the total ink coverage you’re putting down.

Speaking of monsters, at the heart of the campaign is our award winning Cyber Security monsters, which we have dressed up in Halloween outfits. The Halloween themed monsters appear in a range campaign materials designed to help Anglian Water communicate to key stakeholders the importance of staying safe online.

One of our favourites is the Halloween themed Snapchat filters we have created for the campaign. Used with Snapchat Geofilters, they are a fun and engaging way to get people involved in any campaign and help spread an important message.

Along with the Snapchat filters we have created everything from Halloween themed bunting through to lollipops with tips on staying safe online and window vinyls at Anglian Water’s Head Office. It’s a truly spooktacular campaign if we say so ourselves!


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